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ART OF THE GAME

Calyann Barnett

Calyann Barnett is a visionary creative director who has redefined the boundaries between fashion, sports, and entertainment. Over 14 years, she transformed Dwyane Wade into a global style icon, bridging two worlds once considered separate. Known for creating bold, unforgettable looks, Barnett’s client roster features some of the most recognizable names in sports and entertainment, including Nicki Minaj, Usain Bolt, DJ D-Nice, Kim Kardashian, and Spike Lee, alongside partnerships with esteemed brands like Dior, Air Jordan, Hublot, and Puma.

In 2009, Barnett co-founded WWB Lifestyle, one of the first styling firms to elevate athletes as cultural icons. From red carpets to brand campaigns, her work made statements that resonated far beyond the sports world, earning acclaim from Vogue, GQ, Vanity Fair, and others. Her creative foresight has shaped countless trends, solidifying her role as a trailblazer in merging professional athletics with high fashion.

Barnett’s influence extends beyond individual clients. As the founder of The Shop Miami, a curated retail space supporting emerging designers of color, and as Creative Director of CounterPoint, the Utah Jazz’s lifestyle and apparel brand, she blends artistry with advocacy. These ventures reflect her commitment to championing diversity, sustainability, and innovation across industries.

A Miami native of Trinidadian descent, Barnett pairs her artistic vision with sharp business acumen, holding degrees in Business Administration and Marketing. Her career is a testament to faith, resilience, and a relentless drive to create opportunities for others. Beyond her professional success, Barnett is a devoted wife and mother, seamlessly balancing family life with her ever-expanding creative empire.

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